• Contact
Wednesday, February 1, 2023
  • Login
The African Business - News About African business
  • Home
  • EconomyNew
    Nigeria extends deadline to swap old currency notes by 10 days

    Nigeria extends deadline to swap old currency notes by 10 days

    Shocking IMF report reveals Angola and Ethiopia to surpass Kenya as top economies in Sub-Saharan Africa

    Shocking IMF report reveals Angola and Ethiopia to surpass Kenya as top economies in Sub-Saharan Africa

    Ethiopia and the World Bank sign financing agreements worth $745 million

    Ethiopia and the World Bank sign financing agreements worth $745 million

    Trending Tags

  • Business
    World’s Richest Rankings: Aliko Dangote maintain his position as Africa’s richest man

    World’s Richest Rankings: Aliko Dangote maintain his position as Africa’s richest man

    Global tech billionaires eye Zambia’s electric vehicle battery mines

    Global tech billionaires eye Zambia’s electric vehicle battery mines

    Africa will have 57 million pay TV subscribers by 2028, report

    Africa will have 57 million pay TV subscribers by 2028, report

    Africa startups defy funding slump as debt financing fuels growth

    Africa startups defy funding slump as debt financing fuels growth

    Port of Maputo achieves new handling record, sees soaring chrome throughput

    Port of Maputo achieves new handling record, sees soaring chrome throughput

    Court told Anglo turned blind eye to Zambian lead poisoning

    Court told Anglo turned blind eye to Zambian lead poisoning

    Ethiopian Airlines set to fly to Atlanta

    Ethiopian Airlines set to fly to Atlanta

    Angola: Poor Management of the Petroleum Sector with Effects on Declining Production

    Angola Sonangol plans to list on Angolan stock exchange by 2027

    Nigeria artists conquer the NFT marketplace in Africa

    Nigeria artists conquer the NFT marketplace in Africa

  • Finance
    Nigeria launches payments card program to rival Visa and Mastercard

    Nigeria launches payments card program to rival Visa and Mastercard

    Mastercard and ZoodPay join forces to launch the first virtual installment card across EEMEA

    Mastercard and ZoodPay join forces to launch the first virtual installment card across EEMEA

    MoneyGram joins forces with BOTIM to launch international money transfer to over 200 countries

    MoneyGram joins forces with BOTIM to launch international money transfer to over 200 countries

    There was a 25% increase in finance app installs across Africa between 2021 and 2022

    There was a 25% increase in finance app installs across Africa between 2021 and 2022

    Yellow Card expands payment feature across Africa

    Yellow Card expands payment feature across Africa

    Government starts payment of $674,5 trillion matured securities

    Government starts payment of $674,5M matured securities

    South African rand steady with investor focus on Fed minutes

    South African rand steady with investor focus on Fed minutes

    South Africa recently declared bitcoin and other cryptocurrencies to be financial products

    South Africa recently declared bitcoin and other cryptocurrencies to be financial products

    Angola banks entry into local Bourse gives credibility to economy

    Angola banks entry into local Bourse gives credibility to economy

  • Opinion
  • Lifestyle
  • Sports
  • Green Economy
No Result
View All Result
  • Home
  • EconomyNew
    Nigeria extends deadline to swap old currency notes by 10 days

    Nigeria extends deadline to swap old currency notes by 10 days

    Shocking IMF report reveals Angola and Ethiopia to surpass Kenya as top economies in Sub-Saharan Africa

    Shocking IMF report reveals Angola and Ethiopia to surpass Kenya as top economies in Sub-Saharan Africa

    Ethiopia and the World Bank sign financing agreements worth $745 million

    Ethiopia and the World Bank sign financing agreements worth $745 million

    Trending Tags

  • Business
    World’s Richest Rankings: Aliko Dangote maintain his position as Africa’s richest man

    World’s Richest Rankings: Aliko Dangote maintain his position as Africa’s richest man

    Global tech billionaires eye Zambia’s electric vehicle battery mines

    Global tech billionaires eye Zambia’s electric vehicle battery mines

    Africa will have 57 million pay TV subscribers by 2028, report

    Africa will have 57 million pay TV subscribers by 2028, report

    Africa startups defy funding slump as debt financing fuels growth

    Africa startups defy funding slump as debt financing fuels growth

    Port of Maputo achieves new handling record, sees soaring chrome throughput

    Port of Maputo achieves new handling record, sees soaring chrome throughput

    Court told Anglo turned blind eye to Zambian lead poisoning

    Court told Anglo turned blind eye to Zambian lead poisoning

    Ethiopian Airlines set to fly to Atlanta

    Ethiopian Airlines set to fly to Atlanta

    Angola: Poor Management of the Petroleum Sector with Effects on Declining Production

    Angola Sonangol plans to list on Angolan stock exchange by 2027

    Nigeria artists conquer the NFT marketplace in Africa

    Nigeria artists conquer the NFT marketplace in Africa

  • Finance
    Nigeria launches payments card program to rival Visa and Mastercard

    Nigeria launches payments card program to rival Visa and Mastercard

    Mastercard and ZoodPay join forces to launch the first virtual installment card across EEMEA

    Mastercard and ZoodPay join forces to launch the first virtual installment card across EEMEA

    MoneyGram joins forces with BOTIM to launch international money transfer to over 200 countries

    MoneyGram joins forces with BOTIM to launch international money transfer to over 200 countries

    There was a 25% increase in finance app installs across Africa between 2021 and 2022

    There was a 25% increase in finance app installs across Africa between 2021 and 2022

    Yellow Card expands payment feature across Africa

    Yellow Card expands payment feature across Africa

    Government starts payment of $674,5 trillion matured securities

    Government starts payment of $674,5M matured securities

    South African rand steady with investor focus on Fed minutes

    South African rand steady with investor focus on Fed minutes

    South Africa recently declared bitcoin and other cryptocurrencies to be financial products

    South Africa recently declared bitcoin and other cryptocurrencies to be financial products

    Angola banks entry into local Bourse gives credibility to economy

    Angola banks entry into local Bourse gives credibility to economy

  • Opinion
  • Lifestyle
  • Sports
  • Green Economy
No Result
View All Result
The African Business - News About African business
No Result
View All Result
Home Lifestyle

Feeling good: That’s what rich Kenyans want to splurge on

TAB by TAB
31/01/2022
in Lifestyle
0
Feeling good: That’s what rich Kenyans want to splurge on
0
SHARES
2
VIEWS
Share on FacebookShare on Twitter

Feeling good: That’s what rich Kenyans want to splurge on

Rich Kenyans are rethinking how best to enjoy their wealth more satisfactorily.

Related posts

Simple 30-minute exercise routines to help you achieve your 2023 fitness goals

Simple 30-minute exercise routines to help you achieve your 2023 fitness goals

30/01/2023
1
Egypt’s inflation crisis takes a fowl turn as government suggests citizens eat chicken feet amid skyrocketing food prices

Egypt’s inflation crisis takes a fowl turn as government suggests citizens eat chicken feet amid skyrocketing food prices

23/01/2023
1

Feeling good: That’s what rich Kenyans want to splurge on

It is a spa treatment worth USD 2.642 or USD 88 monthly hormone therapy that slows down aging or having a family doctor, masseuse, meditation teacher, and personal fitness trainer on a payroll.

A report by StanChart Wealth Expectancy 2021 released this month states that 73 percent of affluent people and high-net-worth individuals’ top priority is “looking after their health and fitness.”

Improving the home and immediate surroundings, triggered by working from home and lockdowns that demanded better outdoor spaces including mood-boosting gardens, was the second priority, followed by accumulating more wealth.

Dance for old

Because the pandemic was almost an equaliser; that the wealthy could not travel out of the country for treatment due to the closure of borders, which made them feel powerless, many of those in bad shape are aiming to lose weight and ward off lifestyle diseases.

“Demand for spa and wellness has greatly appreciated. Many people are now more aware of the need for self-care and a healthy lifestyle. The affluent are focusing their energies on the value and benefits of something as simple as a spa treatment,” said Stella Muthoni, Villa Rosa Kempinski spa manager.

Ms Muthoni adds that apart from the spas, subscriptions at fitness centres have risen.

Over the past years, the need for the affluent to optimise their health has courted investors offering everything from energy-boosting injections, age-defying treatments, week-long detox retreats, healthy eating classes, to Zumba classes for the old and retired in country clubs.

From the use of seawater, gold particles, to a special clay, spas have elevated the game of pampering, bringing to Kenya treatments that the wealthy could only experience when travelling abroad.

At Billionaire Resort and Lion in the Sun in Malindi, for instance, it is the ancient practice of using seawater combined with a massage technique that traces its healing powers to ancient Chinese medicine that draws the rich to the spas.

The method, they say, helps ease stress, while restoring the balance between body and mind.

“The method purifies the body. Such pampering helps us to love ourselves a little bit more,” says Ludovico Dupre, the head of hotel division for Majestas.

The rich who frequent the hotels associated with Italian billionaire Flavio Briatore also favour hydrotherapy, a water treatment.

“The affluent in high intensity, hectic lives want to re-charge and experience a few days or an entire week of relaxation and self-discovery. And they expect to be pampered with all the comforts that they are used to,” says Mr Dupre.

To cater to these picky needs, Serenity Spa in Nairobi’s Gigiri and Kitisuru, whose face, neck, hands, and thigh treatments could go up to USD 176 for two and half hours, has had to import the natural products they use from Europe and South Africa.

They do chemical peels and nano-needling where they use fine needles to prick your skin to stimulate new collagen production to make the skin look younger, tighter, and firmer.

Demand for their services is highest during birthdays, anniversaries, or Christmas and Valentines’ Day.

Happy in five years

In the latest Euromonitor Report, consumers interviewed believe they will be happier in the next five years by seeking self-love, engaging in stress-reduction and mental wellness activities.

Massage, meditation, herbal remedies, using sleep aids, and spa visits rank top among the activities that will help them reduce stress and improve their mental well-being.

Any products or experience that empower these consumers is expected to drive purchase decisions.

“Consumers crave comfort and love as life returns to normal…self-love seekers invest in taking care of their bodies and minds, from what they consume to the products they use. They splurge in ways that match their lifestyle,” the report stated.

According to Serenity Spa, it is not only the affluent who have increased their visits to the spa but also the middle-class, something also Villa Rosa Kempinski and Hemingways Nairobi agrees with.

For Hemingways, located in Karen, spa supervisor and therapist, Esther Wanjiku says what has fuelled demand for different kinds of treatments, ranging from the use of aromatic and mineral-rich body wraps to detox, to exfoliating rituals using coconut, cinnamon, and coffee that leave the skin feeling silky smooth is awareness of the health benefits.

Paying to sit in a steam room, sauna and indoor jacuzzi is commonplace.

“Since the pandemic started, we have seen an influx of clients meaning that now more than ever, people are prioritising their health and wellness. Lately, clients prefer getting treatment in the spa versus visiting a doctor for example to treat something like back pain,” she said.

Feeling good: That’s what rich Kenyans want to splurge on

Source: Business Daily
Previous Post

A short roadmap to aviation in Africa

Next Post

Eni announces collaboration with Holcim to develop innovative technology for CO₂ utilisation

Next Post
Eni announces collaboration with Holcim to develop innovative technology for CO₂ utilisation

Eni announces collaboration with Holcim to develop innovative technology for CO₂ utilisation

RECOMMENDED NEWS

Nigeria raises $4 billion Eurobond on healthy investor demand

Nigeria raises $4 billion Eurobond on healthy investor demand

1 year ago
2
Angola’s Unitel and Huawei partner for Green Energy solutions at mobile sites

Angola’s Unitel and Huawei partner for Green Energy solutions at mobile sites

11 months ago
5
Jack Ma, the billionaire founder of Alibaba, disappeared from public view in 2020

Jack Ma, the billionaire founder of Alibaba, disappeared from public view in 2020

2 months ago
2
Musician’s app helps Kenyan creatives sell music and merchandise

Musician’s app helps Kenyan creatives sell music and merchandise

4 weeks ago
1

BROWSE BY CATEGORIES

  • Business
  • Economy
  • Finance
  • Green Economy
  • Lifestyle
  • Opinion
  • Sports
  • Uncategorized

Ads

Categories

  • Business
  • Economy
  • Finance
  • Green Economy
  • Lifestyle
  • Opinion
  • Sports
  • Uncategorized
The African Business – News About African business

We bring you the best Premium news about African Business.

Follow us on social media:

Recent News

  • World’s Richest Rankings: Aliko Dangote maintain his position as Africa’s richest man
  • Nigeria launches payments card program to rival Visa and Mastercard
  • Develop enabling legislation to fuel the cannabis sector to new highs and boost the economy

Category

  • Business
  • Economy
  • Finance
  • Green Economy
  • Lifestyle
  • Opinion
  • Sports
  • Uncategorized

Legal Information

Terms and Conditions
Privacy Policy
Complaints Book

  • Contact

© 2021 The African Business

No Result
View All Result
  • Home
  • Economy
  • Business
  • Finance
  • Opinion
  • Lifestyle
  • Sports
  • Green Economy

© 2021 The African Business

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In